Whether you're looking to downsize or upgrade to a new home for your growing family, finding an agent that knows how to market and attract strong buyers to your home is a MUST!
Your listing agent should know how to effectively market your home and it's unique qualities to bring you strong offers. A great listing agent also ensures that the process is a smooth one.
WHY WORK WITH A LISTING AGENT?
A listing agent represents YOU and YOUR interests. A listing agent has a fiduciary obligation to YOU and not the buyer.
I know that selling your home is stressful and emotional. You've created memories in your home and now you want it to go to someone that will appreciate it as much as you did.
I'm here to walk you through each step of the way. Not only will I create a strong marketing campaign to help get your home in front of as many of the right buyers as possible (my 8 years in marketing helps me do this well), I'll make sure that at each step of the way, I'm communicating clearly with you and guiding you along.
I've created a "Home Seller's Guide" below that details the entire process.
The Home Selling Process
choose A Listing agent to represent you
A listing agent represents you and your interests alone. He/she does not represent the buyer and has a fiduciary obligation to you. Make sure to interview a few potential agents to find the right fit!
Prepare your home for the market
Buyers typically want a turnkey home with minimal repairs. Your listing agent should guide you in getting your home ready to sell. This will include decluttering, making minor and sometimes major repairs, and getting the most out of these improvements. You may also want to consider hiring a staging company to attract more buyers.
Marketing your home
Having a strong marketing campaign to attract as many buyers as possible is crucial when it comes to selling your home. It's no longer enough for agents to just list it on MLS and wait for offers (if that's the case, you need a new listing agent!)
If you work with me, I will create a comprehensive marketing campaign that also leverages social media and digital marketing to ensure that we are maximizing what we can to get the best offers.
Showing your home
Together, we will figure out the best dates/times to show your home. Homes show best when the home owner isn't present so we'll make sure to ensure that this schedule works for everyone (no surprises). I will do a walk through before the showing to ensure that it's ready and presents your home in the best light.
Closing
Congratulations, you've accepted an offer! Now what? This is the time when you'll receive a deposit from the buyers, fulfill all obligations/repairs after the home inspection, buyer's loan approval and appraisal, buyer's final walk through and closing day.
On closing day, the buyer will sign the mortgage documents, pays closing fees, receives the keys and takes possession. You will get the proceeds from the sale.